Full Stack Digital Marketing Program
Train like a pro. Get hired like one.
SEO · ASO · Performance Ads · Content · Analytics · AI & Automation — one complete marketing stack, learned on live projects.
A 12-week, rep-by-rep curriculum that turns ambitious students and career switchers into full stack digital marketers — SEO, performance ads, content, analytics and AI — drilled on real briefs with live mentor feedback.
Program
12 weeks
Live + async
Mon–Thu · 7 PM IST
Format
100% live
Online, from anywhere
Recordings included
68% of cohort seats claimed
Free career counselling · Flexible EMI options
The full stack marketing engine
How every channel connects to growth.
Attract
SEO, AI search, social and content bring the right audience in.
Acquire
Google, Meta and LinkedIn Ads turn demand into measurable leads.
Measure
GA4, GTM and dashboards show what users actually do.
Automate
CRM, email, n8n and AI workflows reduce repetitive work.
Optimize
CRO, testing and growth analysis improve the full journey.
Why full stack marketing in 2026
Traditional → Full Stack → AI-Enabled
SEO, paid media, content and email remain core marketing skills. What changes is how you research, execute, measure and scale them — with AI search, automation and faster experimentation layered on top of solid fundamentals.
Today
Traditional Digital Marketer
SEO
Social & Content
Paid Ads
Strong channel skills, often handled separately.
2026 onward
Future Full-Stack Marketer
Acquisition · SEO + AIO + Ads
Data + CRO · GA4, GTM, Clarity
AI + Automation · n8n, Make
Connects strategy, channels, measurement and automation.
Why full stack digital marketing
The demand is real. And it's compounding.
Don't take our word for it — here's what independent industry reports say about the decade ahead for digital marketers in India.
₹49,000 Cr+
India's digital ad spend, 2025
Digital is now the largest ad medium in India — ahead of TV for the first time — and growing ~20% year on year.
Source: Dentsu India Digital Report 2025
900M+
Indians online — and counting
India is the world's second-largest internet market. Every new user is a customer that businesses need marketers to reach.
Source: IAMAI–Kantar ICUBE Report
Top 10
Fastest-growing job roles in India
Digital marketing specialist consistently ranks among India's fastest-growing roles on LinkedIn's Jobs on the Rise list.
Source: LinkedIn Jobs on the Rise, India
73%
Of marketers say AI skills are now essential
Employers increasingly expect marketers to pair channel skills with AI tools — exactly what this program trains.
Source: HubSpot State of Marketing Report
The training floor
Seven blocks. 50+ hands-on exercises. One hireable marketer.
Every module is a set of hands-on exercises — briefs, drills and scored deliverables that build a portfolio employers actually review. Now including a dedicated ASO block, because app growth is where a lot of India's marketing budget is moving.
SEO Foundations
Technical audits, keyword mapping and on-page optimization on a live website — not slides.
ASO — App Store Optimization
Rank apps on Play Store & App Store: keyword fields, title/subtitle testing, creatives, ratings strategy and install-to-conversion tuning.
Performance Ads
Meta & Google campaigns, budgets, bidding strategy and ROAS reporting with a real test budget.
Content Engine
Editorial calendars, copywriting frameworks and a publish-ready content system you actually ship.
Social & Brand
Organic growth funnels, community management and brand voice across Instagram, LinkedIn & YouTube.
Analytics & AI
GA4, attribution, dashboards and AI-assisted workflows — the skills every 2026 job post asks for.
Capstone & Career
A full campaign for a real client, plus portfolio, resume and mock-interview prep with hiring partners.
New: AI search optimization + App Store Optimization
SEO ranks your website. AIO ranks you inside AI answers. ASO ranks your app.
Search now happens in three places — Google, AI assistants and app stores. You'll learn all three: classic SEO, AI search visibility (AIO / GEO / AEO) and a real app listing optimized end to end, with the lift reported.
AIO — AI Optimization
Making your brand the source AI tools quote, not just a blue link.
GEO — Generative Engine Optimization
Structuring content so ChatGPT, Gemini and Perplexity surface it.
AEO — Answer Engine Optimization
Winning featured answers, voice results and zero-click snippets.
- Keyword research for Play Store & App Store search
- Title, subtitle and description optimization that ranks
- Icon, screenshot and video creative A/B testing
- Ratings, reviews and reply strategy that lifts installs
- Install-to-conversion tracking in Firebase & Play Console
The career turn
Watch how a career turns with digital marketing.
Week 0 — Where you start
Student, fresher or a non-marketing job. No portfolio, no tool access, no clarity.
Week 1–8 — You start shipping
Live SEO and ASO projects, real ad budgets, published content. Your portfolio starts filling up.
Week 9–12 — You become hireable
Dashboards, a capstone campaign, resume rewrites and mock interviews with hiring partners.
Month 4+ — The career turn
Performance marketer, SEO/ASO specialist, growth analyst or freelance consultant — with proof.
Average salary lift
3.2x
The scoreboard
Numbers our graduates actually post.
Audit-ready outcomes from the last four cohorts, verified by placement partners.
3.2x
Average salary lift after placement
87%
Placed within 90 days of graduation
4,900+
Students trained since 2021
₹28L
Highest first-year offer, 2025 cohort
Your coaches
Mentors who run the same campaigns they teach.
Every session is led by working growth leads and agency principals — not slide-deck instructors. Expect honest feedback, real ad accounts and the questions hiring managers actually ask.
Ravi Tadikonda
Trainer
Growth Lead, 16+ yrs · iGaming, E-commerce, B2B
Prabhu Eshwar
Trainer
12 yrs Growth Lead · agency & Ex-Google
Dr. P. V. M. Raju
Course Director
Assistant Professor, Department of Business and Management Studies (DBMS), Seshadri Rao Gudlavalleru Engineering College
Workshops in colleges
We take full stack marketing to your campus.
Free half-day and full-day workshops for colleges — students run a live campaign, audit a real website and leave with a portfolio starter. Built for MBA, BBA and engineering batches.
The toolstack
The tools you'll master — hands on, not on slides.
40+ industry tools across SEO, ASO, paid media, analytics, content and AI. You get guided access, live walkthroughs and scored drills inside each one.
SEO & AI search
ASO — app growth
Paid media
Analytics & CRO
Content & design
AI & automation
From the floor
Career switchers who made the reps count.
"I quit a dead-end BPO job and landed a performance role in 3 months. The live ad budget made it real — not another certificate."
Sneha R.
Performance Marketing Exec, Pune
"The analytics block was the difference. I walked into interviews explaining ROAS and attribution, and the recruiters could tell."
Vikram S.
Marketing Analyst, Bengaluru
"No fluff. Every week had a scored deliverable and a mentor who pushed back. My capstone became my first client win."
Ananya M.
Freelance Growth Consultant
Questions, answered.
Do I need prior marketing experience?
No. The first two weeks build from zero. If you can read English and are willing to put in the reps, the curriculum assumes no background — students and career-switchers start on the same day.
Is it live or self-paced?
Live sessions Monday–Thursday plus async drills and a recorded library. Every session is recorded, so you can catch up without missing a rep.
What will I actually walk away with?
A portfolio of scored, real-world deliverables: a live SEO project, paid campaigns run on a real budget, published content, an analytics dashboard and a capstone campaign — proof you can do the job.
Will you help me get placed?
Yes. Weeks 11–12 include portfolio review, resume rewrites, mock interviews and warm introductions to our hiring partner network of agencies and brands.